Web Site Abandonment
Do you know who is abandoning you?
Typically, more than 95% of visitors to a website abandon their session (or shopping cart) without buying, registering or leaving any re-contact information. These visitors are valuable potential customers that the marketer is unable to contact for further interaction. They represent a lost opportunity that the marketer has been unable to salvage, until now!
With ClearTrigger, marketers can now identify non-customer, non-registered online visitors that abandon their website or their online shopping cart. Through our integration with over 165 million permission-based, CAN-SPAM compliant email addresses, marketers are able to re-initiate engagement with that online visitor through an email (and/or direct mail) marketing communication. These emails can offer further details about the marketer, provide a promotion such as Free Shipping, a discount or encourage the online visitor to contact the marketer offline.
It’s a fact that most shopper don’t purchase on their first visit to a site. The average delay between a first visit and a purchase decision averages 72 hours! ClearTrigger can help you beat your competitors to the punch and turn engaged online users into buyers with a directed email marketing campaign that is beyond targeted.
Full postal information is also available for every matched record as well. Use the address to send a post card or letter that reinforces your email efforts.